Ei
Efisales Intelligence
Sales Operations Brief
Snapshot through 2026-07-28 18:50:03
633,640 order lines

Rep Performance

Each row is a field rep × sales unit. Strike rate = order lines ÷ attended appointments.

Period
Quick
Sales Units
·
Active Vans / Reps
72
Avg Market Ratio
61.3%
appt time ÷ field time
Group Strike Rate
90%
lines per attended visit
Top Rep
KES 35.7M
Susan Muthoni Murigi

Rep Leaderboard

72 reps
#RepUnitRevenueClientsLinesActive DaysVisitsStrikeMkt Ratio
1Susan Muthoni MurigileaderGA-Mt.KenyaKES 35.7M231,34659304443%88.1%
2Lourine AwuorleaderWholesalers-NairobiKES 33.0M102142473293%99.7%
3Everlyne ApiyoleaderGa-NyanzaKES 28.9M351,26965321395%90.6%
4Caroline Wanjiru MbatialeaderGA-Mt.KenyaKES 26.7M83579307116%73.1%
5Neema Wahu AmukuneleaderGA-NairobiKES 24.9M2385029281302%91.0%
6Ann WathithileaderGA-NairobiKES 24.8M281,47650321460%84.1%
7Assumter Mbele MuthinileaderWholesalers-easternKES 23.3M3111,603751,588101%50.4%
8Stellah MulwaleaderWholesalers-easternKES 22.2M4851,655721,70697%46.1%
9Veronica OpiyoleaderGa-WesternKES 22.2M14276628398%88.4%
10Angela SusaleaderGA-NairobiKES 21.9M261,68867330512%76.2%
11Naomi PilileaderGA-NairobiKES 21.8M261,08152332326%86.7%
12Anne Wangechi WanjikuleaderGA-Mt.KenyaKES 20.4M2599227298333%88.4%
13Janet Karanileaderwholesalers-Mt KenyaKES 19.8M11,87869672803%100.0%
14Molvine OtienoleaderGa-NyanzaKES 17.6M281,25761329382%93.3%
15Lilian AkinyileaderGa-South Rift KES 16.0M92181826682%88.7%
16Makasi KyuileaderWholesalers-easternKES 15.9M4331,254731,26299%34.9%
17Pauline MakenaleaderGA-NairobiKES 15.9M1739034314124%77.3%
18Abednego MuuoleaderWholesalers-easternKES 14.1M2612,228721,490150%38.5%
19Abel MarokoleaderVsr-South Rift KES 13.1M3502,350752,177108%24.9%
20Sharon OchandaleaderGa-NyanzaKES 13.0M2838013300127%89.3%
21Linet WangarileaderGA-NairobiKES 12.9M301,40510306459%87.0%
22Samwel MbugualeaderVsr-South Rift KES 12.3M2081,006691,67860%34.3%
23Esther Mwathi MulyungileaderVsr-EasternKES 12.2M811882255034%30.3%
24James KingorileaderVsr-South Rift KES 11.7M4121,677721,83591%37.0%
25Wincate NjerileaderGA-Mt.KenyaKES 11.3M1742743308139%89.2%
26Caroline Nkathawholesalers-Mt KenyaKES 10.4M2171,103731,92757%41.2%
27Lilian WanguiGA-Mt.KenyaKES 9.3M2139234174225%90.7%
28Selina Kadzo DonaldGA-NairobiKES 9.1M2252521315167%87.7%
29Emma Miriti MwendeGA-Mt.KenyaKES 8.8M3164028123520%86.5%
30Lucy MusimbiGA-NairobiKES 8.2M53634139%47.7%
31Pamellah AchiengGa-North RiftKES 8.2M1550533280180%90.1%
32Lilian MenyaGa-North RiftKES 7.4M13147929350%91.3%
33Emmaculate OchiengGa-South Rift KES 6.3M71201621257%94.9%
34Brendah OchiengGa-NyanzaKES 4.8M142122132964%93.4%
35Risper Gichurubelow avgVsr-Mt KenyaKES 4.3M5171,445671,65587%64.8%
36Grace Mutwa Keabelow avgWholesalers-easternKES 4.3M114273571,39120%28.6%
37Annice Mueni Kimeubelow avgVsr-EasternKES 4.2M290651401,05062%26.5%
38Philicita Awinobelow avgGA-NairobiKES 4.0M1829622127233%88.2%
39Lilian Menyabelow avgGa-South Rift KES 4.0M13140429348%91.3%
40Eunice Atienobelow avgWholesalers coastKES 3.8M104256601,40218%46.9%
41Lucy Musimbibelow avgWholesalers-NairobiKES 3.8M4760914413147%47.7%
42Edwin Gwendobelow avgVsr-WesternKES 3.6M250739711,81341%28.9%
43Joan Gathoni Ndirangubelow avgwholesalers-Mt KenyaKES 3.5M140399641,63024%60.1%
44Meshack Mbevobelow avgVsr-EasternKES 3.4M1023382670948%30.6%
45Perrylynne Nyamburabelow avgGa-CoastKES 3.4M58283151,35921%80.7%
46Mercy Odawabelow avgGa-North RiftKES 3.2M51731027962%86.9%
47Ann Wangaribelow avgGa-South Rift KES 3.2M893322442%90.7%
48Masitsa Kelly Ruthbelow avgGA-NairobiKES 2.9M1316311106154%74.1%
49Sharon Okinabelow avgGa-NyanzaKES 2.7M690428332%93.1%
50Mueni Annice Kimeubelow avgVsr-EasternKES 2.5M1742742361644%33.5%
51Francis Muendo Kalelibelow avgVsr-EasternKES 2.4M1703551936398%27.7%
52Ezekiel Kingori Wesleybelow avgGA-NairobiKES 2.0M131981626674%81.1%
53Newton Kariuki Mwangibelow avgVsr-Mt KenyaKES 1.7M2003874392742%33.0%
54Mariam Anyangobelow avgGa-CoastKES 1.7M382943791932%41.4%
55Alice Kameni Kivindyobelow avgWholesalers-easternKES 1.7M191386681,75522%32.8%
56Doreen Kajuju Nyamubelow avgVsr-Mt KenyaKES 1.6M2365533285165%46.0%
57Odera Bramwelbelow avgGA-NairobiKES 1.5M122401728684%79.1%
58Peris Nyakio Wathimubelow avgGA-NairobiKES 1.4M8851215854%91.9%
59Newton Mwangi Kariukibelow avgVsr-Mt KenyaKES 1.2M1101662467824%40.7%
60Catherine Kagendo Gicovibelow avgVsr-Mt KenyaKES 901K287473461,17940%18.5%
61Geoffrey Muoki Nundubelow avgVsr-EasternKES 835K104232471,28718%45.0%
62Gordon Otieno Okellobelow avgVsr-WesternKES 780K1732081131965%26.1%
63Caren Agutubelow avgDsrKES 716K64117511998%28.4%
64Kagendo Catherine Gicovibelow avgVsr-Mt KenyaKES 315K1121912458133%35.6%
65Geoffrey Otwori Morarabelow avgVsr-Mt KenyaKES 313K791041990112%34.7%
66Mutua Kimeubelow avgVsr-EasternKES 297K3352512841%30.6%
67Kennedy Gitau Wanjirubelow avgVsr-Mt KenyaKES 250K751001327237%23.3%
68Reginah Mutukubelow avgVsr-EasternKES 189K202013165%14.6%
69Stephen Gakunga Merubelow avgVsr-Mt KenyaKES 131K68861152017%36.6%
70Nehema Gesare Nyang'aubelow avgGA-NairobiKES 110K22223171%74.9%
71Simon Musyoki Musaubelow avgVsr-EasternKES 90K1821313216%26.2%
72Alfred Shilibwabelow avgEfimart 1KES 0141

Performance Spread

Top rep is 35656245.0× the bottom rep on revenue. Group average: KES 8.9M.

• Reps above 1.25× avg = 25
• Reps below 0.5× avg = 38

Coaching Targets

Reps with low strike rate (lines per attended visit) — either spending time without closing, or under-utilizing field hours.

Lucy Musimbi9% strike · 413 visits
Geoffrey Otwori Morara12% strike · 901 visits
Simon Musyoki Musau16% strike · 132 visits
Stephen Gakunga Meru17% strike · 520 visits
Geoffrey Muoki Nundu18% strike · 1,287 visits